The All New 2025 Audi A6 – Bold, Luxurious & Powerful

Audi has just revealed the next-generation A6 sedan, and it’s turning heads with its sleek new look and exciting upgrades. Taking cues from the stylish A7, the new A6 features a more refined shape and better aerodynamics.

The latest A6 boasts a drag coefficient of just 0.23, which is the best for any Audi sedan with a traditional internal combustion engine!

The launch is a testament to Audi’s commitment to blending the sophisticated charm of a sedan with the latest design language and cutting-edge technology.

In India, the ‘most aerodynamic Audi sedan ever’ is expected to be launched by the end of 2025 or next year.

Now, let’s get in the driving seat and take a closer look at this sleek and stylish new Audi!

 

The 2025 Audi A6: Key Specifications  

The 2025 Audi A6 makes a strong statement with its high-tech, luxurious interior, which, of course, is an area where Audi has always excelled.

However, the new A6 feels more like an executive lounge on wheels. Thanks to its futuristic digital interfaces, elegant ambient lighting, and haptic-feedback controls.

But hey, there’s more. So, without further ado, let’s explore:

 

New Audi A6: Dimensions and Design 

audi a6 side look

  • Compared to its predecessor, the new Audi A6 is 60mm longer, stretching to 4,990 mm in length

 

  • While the wheel options range from 19 to 23 inches, the new Audi A6’s 2,927 mm wheelbase ensures rear passenger comfort and enhanced cabin space. 

 

Powertrain and Performance

audi a6 performance

Suiting different driving preferences, the new Audi A6 offers a diverse engine lineup. 

 

  • The 2.0L TDI diesel variant with 48V mild-hybrid tech offers 204 bhp and 340 Nm of torque. 

 

  • Then comes the 3.0L V6 mild-hybrid petrol engine with Quattro all-wheel-drive, which churns out 357 bhp and 550 nm torque. This super performer boasts a top speed of 249 km/h and goes from 0 to 100 km/h in just 7 seconds

 

  • The 2.0L turbo-petrol engine, offering 198 bhp and 339 Nm torque, is front-wheel drive – ideal for those concerned with urban mobility. 

 

2025 Audi A6: Interior and Tech 

audi a6 interior

 

  • This new Audi sedan comes with the 3D Bang & Olufsen sound system with the option of up to 20 speakers, making it a delight for those who love some music on the wheel (and who doesn’t, right?).  

 

  • The newly unveiled Audi A6 sedan boasts not one, not two, but three high-tech displays. These include the 11.9-inch digital instrument cluster, a 14.5-inch central infotainment screen, and an optional 10.9-inch front passenger display. 

 

  • A panoramic sunroof, 4-zone climate control, and an air quality package add to the ‘luxe factor’ of this sleek Audi sedan. 

 

  • Sound insulation inside the A6 Sedan has been improved by up to 30 per cent compared to its predecessor, and this increases driving comfort.

 

New Audi A6 Sedan: How does it feel on the wheel?  

Audi A6 steering wheel

  • The 2025 Audi A6 is built on the Premium Platform Combustion (PPC)

 

  • The diesel variant offers a Quattro sport differential, while adaptive air suspension and all-wheel steering are optional. These features ensure seamless driving dynamics and confidence across different terrains. 

 

The cabin of the Audi A6 sedan remains hushed and whisper-silent with its enhanced sound insulation.

Moreover, it offers a 492-litre boot with the Avant station wagon taking it to 503 litres. However, it can be expanded to 1,534 litres when the rear seats are down.

However, we’ll have to wait for this new Audi sedan to be launched in India to know which features will be made available here.

Having said that, Audi has been super-active in recent times in both global and Indian markets, and there’s more to come.

Let’s explore how things are panning out to be for ‘the four rings’ in the coming years.

 

Make Way for Audi: Global Market Expectations 

In the global market, Audi has reiterated its commitment to sustainable mobility repeatedly over recent years. By the year 2027, Audi plans to have a fully electric vehicle in all of its segments.

The global launch of the Audi Q6 e-Tron (and the much-awaited 2025/26 India launch) was a testament to the brand’s goal of becoming the global leader in sustainable mobility.

However, the next few years will not be limited to just EVs for Audi. As Audi AG CEO Gernot Döllner announced, the company plans to launch up to 20 new models by the end of 2025.

The focus in 2025 is to renew the A6 and the Q3 but there’s more to come and fans of the German Automaker worldwide can expect a few surprises.

 

Indian Market Performance & Expectations

In the Indian luxury car market, Audi recorded a stellar performance in 2023. With an impressive 89% sales growth, ‘The Four Rings’ recorded their best year since 2015 during that year.

However, 2024 was not as impressive for the brand, with a slight decline in sales. But that hasn’t killed the optimism for Audi as they have predicted an 8-10% sales growth in India in 2025.   

The German company’s optimism has a lot to do with the introduction of new models across segments. Having already launched the Audi Q7 and Audi Q8 facelifts, the company is also expected to launch the Audi Q6 e-Tron in India somewhere between 2025 and 2026.

The latter will strengthen Audi’s presence in the luxury EV market in India

In addition to that, the company is also investing heavily in its pre-owned car segment, Audi Approved Plus.

That’s because this segment has seen robust growth recently, with a 25% growth in sales between January 2024 and March 2024.

 

Find Your Favourite Audi at Motozite  

The Indian market has been responding positively to pre-owned luxury cars for the last few years.

And why wouldn’t they? Buying a pre-owned luxury car is a superb idea, especially for first-time buyers. 

At Motozite, we offer a range of pre-owned luxury cars, including your favourite Audi models, too.

So, if you were thrilled by the launch of the new Audi A6 sedan and want to try your hand at a pre-owned Audi, we have you covered. 

Land Rover Defender Octa Review

The Land Rover Defender stands as a symbol of toughness, strength, and sheer off-road dominance. In the world of automobiles, it’s a legend that has conquered forests, deserts, and mountains (as we have seen in countless videos).

But in today’s world, high-performance SUVs must offer more, right? The demand is for not just power but also elegance, luxury, and personality. Enter the Defender OCTA, the most potent and dynamic Defender ever built, redefining off-road engineering in every sense of the word.

Be they the rugged trails or the smoothest roads, the Land Rover Defender Octa is made for those who demand complete control across every surface. Named after the octahedral shape of a diamond, the OCTA fuses rugged performance with modern luxury.

But does it fare well against its competitors like the Lamborghini Urus and Mercedes-AMG G 63? Let’s find out in this Motozite review.

 

Exterior Bolder than Ever

The Land Rover Defender OCTA hasn’t merely received a cosmetic makeover but adorns a re-imagined stance. In fact, it is taller, wider (and somewhat angrier) than any of the previous editions.

  • – Reworked front bumper and gloss black grille for improved cooling and stronger visual presence. It is also a strong statement for its aggressive design language.
  • – Increased track width by 68mm has taken its stance up a notch, allowing for a wider track presence.
  • – Its ride height is 1.1 inches higher than the other Defenders, giving it an impressive ground clearance of 12.7 inches.
  • – The exclusive 22-inch forged alloy wheels look all set to eat up gravel and glide effortlessly on the highways.
  • – The Carbon fiber accents on mirrors, bonnet, and vents, along with the Octa-exclusive badging give this reinvented Defender a signature touch.

In a nutshell, the Defender Octa exterior is a masterful blend of aggression and sophistication.

 

Tough on the Outside, Finesse on the Inside

The robust new Defender sheds a bit of its aggression as you step in. The cabin is a nice blend of advanced tech, ergonomic comfort and finesse, and the consistent usage of high-grade material.

  • 1. The Land Rover Defender Octa interior features ‘Body and Soul Seats, ’ which are equipped with six wellness programs and vibroacoustic technology. Different from traditional massage seats, this offers a soothing massage-like experience.
  • 2. Luxury and ruggedness come together in the Defender Octa when it comes to the upholstery with the perfect blend of Windsor leather and Kvadrat textile inserts.
  • 3. The design in the Defender Octa interior also comes with a panoramic sunroof, configurable ambient lighting, and real metal switchgear.
  • 4. Rear passengers get separate climate controls, USB-C charging, and ample space that screams comfort.

 

Defender Octa Review: Engine and Performance

Under the bonnet lies a 4.4-litre twin-turbocharged V8, borrowed from BMW’s M stable but tuned to Land Rover’s demands. It transforms the Defender from a mountain crawler into a continent crusher.

  • 1. Defender Octa’s power output stands at 635 hp and 750 Nm of torque.
  • 2. The Defender Octa models go from 0 to 100 km/h in a jaw-dropping 4 seconds.
  • 3. The Defender Octa also boasts an 8-speed automatic transmission with intelligent driveline dynamics.
  • 4. Its 6D Dynamics Suspension and hydraulic interlinked setup reduce pitch, roll, and dive on corners and bumps.
  • 5. The towing capacity of up to 3,500 kg, the Land Rover Defender Octa is as utilitarian as it is exhilarating.

 

Defender Octa Safety and Infotainment

The Defender OCTA may be tough on the outside, but it’s intelligent on the inside. It features arguably the Land Rover’s most advanced tech and safety features yet.

Defender Octa Infotainment & Comfort:

  • 1. 11.4-inch curved Pivi Pro touchscreen, along with wireless Apple CarPlay & Android Auto for seamless connectivity.
  • 2. 14-speaker, 1300W Meridian Signature Sound System alongside Alexa voice integration for an immersively entertaining ride.
  • 3. Wireless charging and four-zone climate control boost convenience for rear passengers, too.
  • 4. To cope with India’s rising pollution levels, the Defender Octa also comes with Cabin Air Purification Plus.

Defender Octa Safety Features:

  • 1. 5-star Euro NCAP rating.
  • 2. The Defender Octa comes with 8 airbags and reinforced aluminum-intensive architecture.
  • 3. It also features 360-degree surround cameras with ClearSight Ground View.
  • 4. Other safety features in the Defender Octa include Blind Spot Assist, Lane Keep Assist, and Adaptive Cruise Control.
  • 5. Emergency braking, Driver Monitoring, and Terrain Response settings make the Defender Octa a robust but super safe beast that will entertain, protect, and adapt, no matter the terrain.

 

Land Rover Defender Octa: How does it feel on the wheel?

On the road, the Defender Octa cuts a commanding presence with a masterful blend of speed and agility. The recalibrated steering is much more responsive when compared to other Defender models.

  • – Notwithstanding its focus on performance in drive, the Defender Octa provides a comfortable gliding riding experience even on uneven, potholed roads.
  • – Defender Octa’s terrain mastery is such that no surface is too daunting. Be it snowy, sandy, muddy, or rocky, the meanest Defender ever cuts a dominating figure across all terrains.
  • – In addition to that, Defender Octa’s configurable terrain system allows drivers to switch differential locks and throttle response based on the road.

 

Defender Octa: Competitor Check

The new Land Rover Defender Octa enjoys a place among high-performance SUVs that blend brute force and utility with unmatched luxury. These include the iconic and versatile off-roader Mercedes-AMG G63, the urban-focused BMW X7 M60i, and the legendary Toyota Land Cruiser LC300.

The Defender Octa trumps the Land Cruiser LC300 in terms of performance and boasts better all-terrain functionality than the BMW X7 M60i. And it stands as a tough competitor to the iconic Mercedes-AMG G63, as well.

As for its limitations, even the Defender Octa leaves a bit to be desired, such as:

  • 1. The Indian model does not have all the ADAS features, which are available in the global models.
  • 2. Efficiency isn’t Octa’s forte with a fuel economy of around 5-6 km/l in the city.
  • 3. The lack of diesel options also stands out as a major drawback in every Defender Octa review.

 

The Verdict: Adventure and Luxury Melded into One

In a nutshell, the Land Rover Defender Octa is a high-performance SUV that goes all in on adventure without compromising on luxury and sophistication. For the Indian market, the Land Rover Defender Octa is not only the fastest Defender yet but also the most desirable one.

Why is it called the biggest leap that the Land Rover Defender has ever taken? Because it gives you the feel of a tailored luxury suite while boasting the capabilities of a super SUV. Whether you’re navigating the chaos of the city traffic or need a companion for a foray into the wilderness, the Land Rover Defender is a spectacular choice!

Our verdict? Its ₹2.65 crore price tag is worth every penny for those looking to drive bold in luxury!

10 Reasons to Buy a Demo Car – Motozite

When in the market to buy a car, buyers often shuffle between two choices. Should they buy a brand-new vehicle or try purchasing a used car? Very few people among them stop to consider that there’s another alternative. That there’s a ‘third option’ as well! 

We’re talking about the alternative of buying demo cars, instead. Buying these cars comes with lots of benefits and essentially offers you the best of both worlds. And, of course, these cars are an economical buy! 

But before we give you the 10 reasons to buy demo cars, let’s make things clear with a quick description. 

 

What is a Demo Car? 

A demo car is used by automobile dealerships for displaying to the customers, and giving test drives to them.

As opposed to the regular pre-owned cars, these demo cars are much less used. 

Furthermore, these cars are also relatively newer models and are also looked after well. Hence, they’re also in a comparatively better condition. But hey, these benefits are only the tip of the iceberg. 

So, without further ado, let us look at some convincing reasons to buy demo cars. 

 

Why Buy a Demo Car? 

If you’re still reading this article, we believe you’re considering purchasing a demo car. So, why don’t we convince you completely with 10 reasons to buy demo cars?  

 

Easy On Your Pockets 

Let’s get the most obvious benefit out of the way. Buying a demo car is a much more economical option as these vehicles are cheaper than their newer counterparts. Furthermore, even luxury demo cars are only lightly driven during test drives. 

So, you get a car in a decent condition which also goes easy on your pocket. Now that the pricing is out of the way, let’s talk about the vehicle’s condition. 

 

Less Wear and Tear 

When you buy a new car, you get a completely fresh vehicle. When you buy a used one, you might get your hands on one that has been driven a lot. And it might have resulted in a lot of wear and tear. 

When you purchase one of the demo cars for sale, they offer the best of both worlds (just as we told you earlier on in this article). First of all, the car is not driven a lot when compared to a pre-owned vehicle.  

 

Warranty Benefits and Option to Buy Extended Warranty

Demo cars are generally under the OEM Warranty with an option to buy an extended warranty. This becomes so much more important when you’re buying luxury demo cars.  

Overall, the money you spend on taking home a luxury demo car is much less, and when you add the option to buy an extended warranty, peace of mind is guaranteed, isn’t it? 

 

First Owner Benefits with Demo Cars

Demo cars offered by luxury brands are usually unregistered, which means you get to be the first owner of the car. This significantly boosts the car’s resale value compared to a used car, where you’d be the second owner. 

So, even if you’re buying it for the short term and intend to sell it later, buying a demo car will make sure you get your car’s worth when you want to move it on. 

 

No Major Depreciation Hit 

New cars undergo the highest rate of depreciation in their first year. But demo cars have already been put to use for, at least, a few months. Hence, it has already suffered its first (and the biggest) depreciation hit.  

This becomes even more important for buyers who want to resell these demo cars in the future. Because demo cars offer a much better resale value to them. 

 

Looked After to ‘Impress’

Demo cars are intended to impress potential buyers. Dealerships use these cars for test drives. Hence, they have no other option but to take good care of them. 

Be it the exterior or engine health, or even the advanced tech features, these cars are in great shape. 

Till the day they’re sold, these demo cars undergo regular servicing, routine inspections, and in-depth detailing. As a buyer, you wouldn’t have to worry about the condition in which you will be buying a demo car. 

 

Zero Waiting Period 

When you buy a brand-new car, the shipping process can result in a long waiting period. Especially if you have some strong preferences in terms of the colour and model. This is not the case when you buy a demo car. 

So, for those who hate the hassle when it comes to buying cars, the latter becomes a tempting option.

 

Attractive Interest Rates on Financing 

Interest rates on a pre-owned car can often hover as high as 14%. However, the same for demo cars will usually be similar to new cars (or very close to them). So, when you finance a demo car, you’re more or less getting as good a deal in the long run as you do when financing a new car. 

Add to that the fact that some manufacturers offer buyback plans for demo cars, as well. So, the deal becomes a win-win for buyers of demo cars. 

 

Rigorous Certification and Inspection 

Just before being sold, luxury demo cars, or, for that matter, any demo car, undergo a rigorous inspection process. So, the buyer gets a vehicle that fits the high standard that they’re looking for. Moreover, such inspections also reduce the chances of hidden mechanical problems in the car. 

Naturally, this brings peace of mind to the buyer and ensures that they don’t have to worry about repair costs shooting through the roof. In other words, buying a demo car continued to be an economical option even after the purchase. 

 

Trust and Transparency Guaranteed

Demo cars are sold by authorized dealerships. Hence, trust and transparency are the least of the things that you need to worry about. You get the complete history of the vehicle and as for the maintenance, the dealership itself sees to it that the car remains in perfect shape. 

This is another reason why buying a demo car trumps the option of buying a pre-owned car. After all, you can’t be so sure about the usage history of a pre-owned car as the owner might not tell the full story or disclose the actual condition of the car.

 

Explore Our Range of Demo Cars 

As you saw, there are not just a couple but ten convincing reasons to buy demo cars. So, if you’re convinced, and you’re all set to step out into the market for one. 

We’d love to have you at Motozite to explore our range of luxury demo cars that are packed with features and are in as perfect a shape as any demo car you can find!

We’ll see you soon, then. Meanwhile, let’s get your dream car ready! 

BMW i7 Long-Term Review: Living with a Luxury EV

Since its introduction in 1977, the BMW 7 series has been synonymous with style, luxury, cutting-edge technology, and performance in the executive sedan segment. The German manufacturer’s flagship sedan has stood the test of time (To be fair, it has passed the test with flying colours). 

However, the electrification of the automobile industry came as a challenge for the makers of this timeless machine. The demand was simple: the EVs were here, and BMW had to figure out how to make an all-electric variant without losing the X-factor that makes the BMW 7 series special. 

The answer that the people at BMW came up with was the BMW i7! An all-electric, super-powerful sedan with first-class comfort, aimed at redefining the premium EV segment. But does it achieve what it aims at? How does the BMW i7 compare with its competitors? Let’s unpack all with our contribution to the long list of BMW i7 reviews.  

 

BMW i7 Interior and Exterior

Even as an all-electric vehicle, the BMW i7 retains all the charm of a luxury limousine that the 7 series is known for. Let’s start exploring the EV, starting with the exterior and the BMW i7 interior. 

 

How Are Things On The Outside? 

bmw i7 exterior

The upper daytime running light strips are adorned with Swarovski crystals, giving it a futuristic yet premium appearance. 

The iconic BMW kidney grille in the i7 is even more prominent, making it an EV that cannot be ignored. 

The ‘Dynamic Light Carpet’ feature illuminates the ground around the car when a passenger approaches or enters the vehicle, making for a memorable welcome experience. 

Despite being a large and luxurious sedan, the i7 boasts aerodynamic efficiency in performance with an impressive ultra-low drag coefficient of 0.24.   

The frameless windows in the i7 masterfully complement the sedan’s sleek and futuristic look. 

 

How Are Things On The Inside? 

bmw i7 interior

Starting on the inside, the BMW i7 features the Panoramic Sky Lounge Roof that extends across the entirety of the roof. It also comes with dynamic LED lighting and multi-colour customization options for ambient lighting. 

The smallest of buttons inside the i7 look premium, and the free-flowing use of leather complements the interior’s design language. 

Taking passenger comfort and convenience to a whole new level, the rear seats in the BMW i7 recline up to 42.5 degrees. 

 

BMW i7 Safety, Infotainment & Convenience

In terms of its appearance and feel, the BMW i7 interior and other aspects lay a powerful claim for redefining the luxury EV segment and continuing the BMW 7 series legacy. Now, let’s move to its safety, convenience, and tech features. 

 

BMW i7 Safety Features

First of all, the BMW i7 ensures top-tier safety with a 5-star Euro NCAP Rating. 

The i7 features adaptive cruise control with Level 2+ Autonomous Driving.  

It allows for hands-free driving, thanks to steering assistance and active lane-keeping features. 

The Intersection Collision Warning and Evasive Aid bolster the i7’s preventive features repertoire. 

 

BMW i7 Infotainment and Connectivity

The BMW i7 electric offers a theatre screen experience to rear passengers with its 31.3-inch 8K Screen that drops from the roof. So, the backseat becomes a mini-cinema! 

The back doors have 5.5-inch touchscreens integrated into them that allow passengers to control window and roof blinds, ambient lighting, rear seat settings, and more.

The BMW i7 comes with the Standard Bowers & Wilkins system with 18 speakers and 655W output along with an optional upgrade to a whopping 35 speakers and 1965W output. 

A 14.9-inch touchscreen, the BMW Interaction bar, stretches across the dashboard and enables seamless control for lighting and climate.  

Operating on a standard BMW Operating System 8.0, the BMW i7 in India can be upgraded to the 8.5 with the M70 xDrive. 

 

BMW i7 Comfort and Convenience

Equipped with a fragrance diffuser, the i7 comes with 4-zone automatic climate control. 

The 5.5-inch touchscreen on the doors offers enhanced control to passengers. 

The BMW i7 electric offers ventilated seats, along with heating and massaging features. 

Gesture control sunblinds and soft-close doors add to the sheer luxury that the BMW i7 electric provides. 

 

BMW i7 Power and Performance

bmw i7engine

Despite being an all-electric luxury sedan, the BMW i7 packs a punch when it comes to performance and power. So, let’s dig deeper: 

In terms of range, the xDrive60 variant touches up to 625 km, while the M70 xDrive has a range of 560 km.  

The Indian version of the BMW i7 comes with DC fast charging of up to 200 kW and AC charging of up to 22 kW.

When it comes to speed, the BMW i7 in India offers 544 hp and the same 0-100 km/h time of 4.7s. 

 

How Does The BMW i7 Feel On The Wheel? 

Acceleration becomes effortless in the BMW i7 electric, thanks to the instant torque powered by the dual-motor setup. 

The standard BMW i7 in India comes with an Adaptive 2-axle Air Suspension and Integral Active Steering (rear-wheel steering).

Even after the much-sportier dynamics of the M70, the BMW i7 is more favourable for comfortable and refined cruising instead of ‘foot on the accelerator’ high-intensity driving. 

In a nutshell, the BMW i7 is a large luxury sedan EV that smoothly glides, adorned in all its futuristic and elegant charm. 

 

Pitting the BMW i7 Against Its Competitors 

When compared to its competitors, like the Audi e-tron GT or the Mercedes-Benz EQS, the BMW i7 clinches a few battles and falls short in others. Here’s an overview: 

 

Where Does BMW i7 Trump Competitors? 

The BMW i7’s sound system, theatre experience, and lounge-like seating surely set it apart when it comes to rear-seat convenience and comfort.

The adaptive air suspension and rear-wheel steering offer a smoother ride. 

Another great aspect of the BMW i7 is that it has standard AWD in all of its variants, which is not the case with competitors. 

 

Where Does the BMW i7 Lose Out to Competitors?  

The BMW i7 electric falls short of the Mercedes-Benz EQS in terms of range, which reaches up to 770 km. 

The Audi e-tron GT defeats the BMW i7 in terms of speed. The former goes from 0 to 100 km/h in just 3.3 seconds! Moreover, the sportier Audi e-tron GT is lighter than the BMW i7 electric, making it more agile on the wheel. 

 

In terms of pricing, the likes of the Audi e-tron GT and Mercedes-Benz EQS do offer slightly cheaper entry points into the luxury electric sedan segment. However, the BMW i7 does offer competitive pricing when you look at the wide variety of preferences it caters to. 

 

So, as you go looking for more advanced features and functionality, all these luxury electric sedans will fall between the 1.8 crore and 2.5 crore range. 

 

Is the BMW i7 bossing the luxury EV sedan segment? 

When asked if the BMW i7 beats its competitors to sit on the throne in its segment, we’ve got to say it’s not that simple. First, let’s just get this out of the way: The BMW i7 masterfully combines luxury, technology, and comfort (no BMW i7 reviews will disagree with that, to be honest).

Whether it is the best-suited luxury electric sedan for you or not is a question that only you can answer for yourself. Do you want ultra-luxury seating and an unmatched passenger experience? Is ride comfort and smooth driving your priority? If you say ‘yes’ to these questions, the BMW i7 is the perfect pick. 

However, if you’re looking for a sportier design and prefer speed and agility over luxury and comfort, the Audi e-tron GT or the Mercedes-Benz EQS can be slightly more appealing options. Either way, the BMW i7 is among the most luxurious electric sedans out there! And it is surely carrying forward the legacy of the BMW 7 series in the age of EVs.  

2024 Audi Q7 Facelift Review – Motozite

Years after it first dropped on the scene, the Audi Q7 remains one of the flagship SUVs of the company. Audi’s 7-seater has more than held its own in the premium SUV segment, acting as a symbol of cutting-edge technology, versatility, and performance.  

However, the luxury SUV sector is fiercely competitive. The Q7 has the likes of the BMW X5 and Mercedes-Benz GLE to deal with. So, to stay in the fight for dominance (and possibly win it), Audi gave the Q7 yet another upgrade with the 2024 Audi Q7 Facelift.  

Have they done enough to trump the competitors? Does the updated version make the Q7 a complete premium SUV in the segment? We’re about to go looking for answers to these questions. You want them, too? Hop on, then, and let’s go for a ride! 

 

What’s New On The Outside AND Inside?

Our first stop will be to find out what’s fresh in the facelift! Of course, we don’t judge a book by its cover and a car by its exterior, but we believe it’ll be better to start from the outside before we step in, right?  

 

2024 Audi Q7 Facelift Exterior Upgrades

2024 Audi q7 Facelift Exterior

The new Audi Q7 version ditches the corporate style for a fiery first impression with a larger and revamped octagonal single-frame grille with vertical chrome slats.

The signature 2D Audi rings on the front and rear have also been redesigned to give it a contemporary feel.

The front and rear bumpers have also been tweaked, and they complement the larger air intakes to give the new Audi Q7 a sportier look.

This new iteration of the Audi Q7 introduces upsized wheels at 20 inches (up from the previous 19 inches). However, the lines and silhouette remain the same.

The brand’s signature Matrix LED headlights in the facelifted Audi Q7 are even more intricate in design and boast high-res road illumination. Its adaptive light distribution helps reduce glare for approaching drivers (so here’s a brownie point for safety, too).

At the rear, LED taillamps have gotten a wee bit sleeker and come with dynamic turn indicators.

 

2024 Audi Q7 Facelift Interior Upgrades

2024 Audi q7 Facelift Interior

The facelifted 2024 Audi Q7 doesn’t have a lot of surprises to offer. However, space won’t be a problem with the new Audi Q7, featuring super-comfy 2nd row seats and electrically foldable 3rd seats.

The open-pore wood panel on the door pads and the dashboard is a pleasant surprise, though, with its dark elegance. It perfectly contrasts the sporty exterior of his new Q7 iteration.

When it comes to quality, the cabin of the facelifted Audi Q7 is dripping with class. But that’s something we’ve come to expect from and love about the Q7, haven’t we?

It also comes with height-adjustable front seats and a panoramic sunroof that comfortably accommodates those in the rear seats.

 

The New Audi Q7 Engine and Performance

audi q7 engine

Located under the new Audi Q7 bonnet is the powerful 3.0-litre 340hp turbo-petrol V6 engine.  

The smooth and seamless 8-speed automatic gearbox complements the V6 engine and makes driving this luxury SUV an exhilarating experience. 

The gearbox and engine together make the Audi Q7 a speedy machine, in spite of it being a full-sized premium SUV.  

 

Security, Infotainment, and Convenience: How Does The New Audi Q7 Fare? 

Safety First 

First, the 2024 Audi Q7 Facelift boasts a 5-star Euro NCAP safety rating.  

It comes with 8 airbags, including front, side, and curtain airbags. Plus, it has a Park Assist feature with a 360-degree cam that gives the driver a comprehensive view of parking maneuvers. 

The new Audi Q7’s active lane assist monitors lane markings to provide corrective inputs to help drivers avoid unintentional lane departures. 

The Tire Pressure Monitoring System (TPMS) alerts drivers about any deviations in tire pressure to prevent mishandling caused by tire blowouts. 

 

Convenience and Comfort 

The new Audi Q7 comes with a four-zone automatic climate control system. This allows personalized temperature for the driver, front passengers, and rear passengers. 

The technology variant also comes with adaptive windscreen wipers that allow crystal clear visibility. 

 

Infotainment Features 

Powered by 19 speakers and a subwoofer, the Bang & Olufsen 3D sound system in the facelifted Audi Q7 promises a concert-like sound experience.  

The added two rear USB ports mean that the driver and the passengers keep their devices (and their spirits) charged up throughout the drive. 

Audi Virtual Cockpit Plus- a 31.24 cm (12.3-inch) fully digital instrument cluster that provides an intuitive, high-resolution display of essential driving information. It has customizable layouts- Classic, Dynamic and sport view, allowing drivers to switch between different display modes based on their preferences.

Both the 10.1-inch upper touchscreen for navigation and entertainment and the 8.6-inch lower touchscreen dedicated to climate and comfort controls enable intuitive operation for haptic feedback. 

Audi Smartphone Interface allows for a seamless integration of your smartphone’s functionality with the Audi Q7’s infotainment system, making it easier and safer to access certain mobile applications while driving.

 

How Does It Feel On The Steering Wheel?

2024 Audi q7 steering wheel

Powered by a 3.0 L V6 Engine and an 8-speed gearbox, the facelifted Audi Q7 goes from 0 to 100 km/h in 5.6 seconds, making it a fun machine to drive (and we mean ‘really’ drive with a foot on the accelerator).  

The Audi Q7 comes equipped with Audi Drive Select, offering seven distinct driving modes. This system allows you to adjust the suspension, throttle response, steering, and drivetrain settings to suit different driving conditions. Whether you’re navigating city streets, highways, or rugged terrains, the Q7 adapts effortlessly.

The cruise control in the new Audi Q7 allows drivers to maintain the pace with swagger and safety, thanks to the speed limiter (which is adjustable).  

The facelifted Audi Q7 also comes with an air suspension that promises (and delivers) a comfortable ride. Whether you’re gliding over city roads, cruising on highways, or tackling rough terrains, this intelligent system adjusts the suspension height and damping to provide the best possible driving experience.

 

Pitting The 2024 Audi Q7 Facelift Against Its Competitors

audi vs bmw vs mercedes

When it comes to pricing, the 2024 Audi Q7 Facelift Premium Plus model starts at ₹88.70 lakh, while the Technology Model reaches up to ₹97.85 lakh. 

The new Audi Q7 is a great option in the 7-seater Luxury SUV segment, priced around and under 1 Crore, with competitors like the BMW X5 and Marcedes-Benz GLE being slightly more expensive, in spite of the fact that they’re both essentially 5-seaters. 

The new Audi Q7 offers just one petrol engine option, while competitors like the BMW X5 offer diesel options as well.  

The diesel and plug-in hybrid option mean that the BMW X5 boasts a significantly better fuel economy as compared to the petrol-only Audi Q7.  

When compared to the Mercedes–Benz GLE, the new Audi Q7 does not offer ventilated seats while the former does.  

The Matrix LED headlights of the new Audi Q7 comfortably defeat the GLE and X5’s LED systems. 

While the Mercedes–Benz GLE comes with Active Brake Assist and Blind Spot Detection, Audi’s Q7 misses both. 

Despite its few shortcomings, the new Audi Q7 manages to strike a balance between agility and comfort in its price range of around 1 Crore. 

While the BMW X5 boasts its sporty feel in drive, the Mercedes-Benz GLE focuses more on comfort, giving away some of the agility in the process. 

And that’s where the 2024 Audi Q7 Facelift packs a punch and sticks to the ‘all-rounder premium SUV’ tag that the Q7 is already known for (especially with its competitive pricing). 

 

What Does The New Audi Q7 Miss Out On? 

The new Audi Q7 masterfully balances handling and comfort, bringing it closer to being the perfect premium SUV. However, the new Q7 iteration leaves a lot to be desired.  

The lack of Advanced Driver Assistance Systems (ADAS) features like cross-traffic alert, brake assist, blind spot detection, highway assist with semi-autonomous drive mode, and reversing assistant.  

For those looking for a surprise factor (or something new), the new Audi Q7 interior is quite predictable, taking a leaf out of the books of previous Audi models. 

The Q7 does not come with ventilated seats, which makes it a problematic drive in hot and humid conditions. 

Absence of a head-up display is a missed opportunity.

 

Premium Plus vs. Technology Variant: Which One to Choose?

The Premium Plus variant is well-equipped with all the essentials, but the Technology variant offers additional luxury and safety features like:

Park Assist Plus with 360-degree camera

Bang & Olufsen 3D Sound System (19 speakers, 730W output)

Air Ionizer and Aromatization for a more premium in-cabin feel

Adaptive windscreen wipers with integrated washer nozzles

Comfort key with Sensor based boot-lid control

 

If you want the best-in-class experience, the Technology variant is worth the extra cost. However, if you’re looking for a more value-for-money luxury SUV, the Premium Plus variant still offers an incredible package.

 

2024 Audi Q7 Facelift: The Final Verdict

Just like we always say, the final verdict is subjective and depends on the preferences of every other driver. But we can go back to the question we asked ourselves at the beginning of this article. Does the facelifted Audi Q7 trump its top competitors?  

 

Well, the new Audi Q7 is an appetizing deal in the 1 Crore price range, especially for those looking for a perfect balance between power, performance, comfort, and entertainment. There are areas where the Mercedes-Benz GLE or the BMW X5 might overtake the new Q7 and vice versa. 

 

But does the facelifted Audi Q7 hold its ground strongly in the competition against the other big boys? Well, we just have to say a HUGE YES to that! 

Second-Hand vs. New Car: What’s Right for You?

You have finally made up your mind. You’ve decided to go ahead and buy a luxury car and realize that much-awaited childhood dream. But then, that big question arises: Should you purchase a brand new luxury car or reap the financial benefits of a second-hand car?  

While the idea of buying a shiny new car has its charm, the same can be said for the prospect of investing in a second hand luxury car and saving lakhs of rupees. But that’s not it. There’s a long list of pros and cons for both of these options. 

But before we dive into the advantages and disadvantages of going with either option, let’s explore the current used luxury car market in India with some vital statistics relevant to our big debate—second-hand car vs. new car.  

 

New Car vs Used Car: Some Statistics from the Luxury Automobiles Segment 

India’s used luxury car market has shown consistent expansion over the years, growing at an annual rate of 20%.  

In comparison, India’s new luxury car market in 2024 grew by just 6%, selling around 51,200 units, with Mercedes and BMW registering increased sales.  

The growth in the pre-owned luxury car market in India is driven by young professionals between 30 and 40 years of age who are increasingly willing to buy their favourite luxury car early on in their lives. Source

According to a survey conducted with Auto Dealers in India, the demand for pre-owned luxury vehicles has increased by 35–40% year on year. That is because a huge chunk of luxury car owners tend to upgrade after just one or two years of ownership.  Source

India’s pre-owned luxury car market has been predicted to grow at a CAGR of 16.3% between 2024 and 2032

These numbers tell us clearly that more and more Indians are beginning to fancy buying luxury cars. While some are purchasing brand-new luxury automobiles, others are going for pre-owned luxury cars in India. 

So, let’s analyze the pros and cons of both to help you make a well-informed choice. 

 

Pros and Cons of Buying a Used Luxury Car 

Thousands of Indians buy used luxury cars every year. But just because they’re doing it doesn’t make it the better option, does it? So, let’s explore the important advantages and disadvantages of buying a pre-owned luxury car in India. 

Pros

  • Any used luxury car will cost you around 30% to 50% less than the brand-new version of the same. So, you get the same set of features and the same style at a fraction of the price. 

 

  • New luxury cars depreciate the most in their first year of use. So, buying a pre-owned luxury car means that you entirely skip that 1st year which brings maximum depreciation. Naturally, your secondhand luxury car will depreciate, but the rate will be much slower. 

 

  • Compared to their newer models, used luxury cars have much lower insurance premiums. So, here’s another area where purchasing a secondhand luxury machine saves you some money.  

 

  • With the rise in used luxury car dealerships, you can always find places to buy that offer a range of Certified Pre-Owned (CPO) benefits like warranty and inspection.  

 

  • Lastly, when you buy your favourite luxury car from a user car provider, you get all the features and interiors that you dreamt of without burning your pockets. 

 

Cons 

  • Sometimes, the options available in the used luxury car market are not as diverse and vast as the new luxury car market. So, while scanning the market for a used luxury car, it might be challenging to find one that has the exact features and style you are looking for. 

 

  • Used luxury cars come with a higher mileage, which takes a toll on their lifespan. This can be a deciding factor if you’re out to buy a car for the long run. 

 

Pros and Cons of Buying a New Luxury Car 

From the outset, buying a brand-new luxury car seems like a dream, doesn’t it? But when you look closely, you’ll find that it has its risks and disadvantages. Let us dissect them for you here, along with the benefits. 

Pros 

  • First of all, buying a new car comes with a whole host of the latest features. Furthermore, a shiny new luxury car will be backed by the most cutting-edge technology. Be it technology, design, fuel efficiency, or safety, you’ll get the best of what’s trending in the market. 

 

  • New luxury cars come with attractive manufacturer’s warranties. So, if anything goes wrong in a new luxury car, it is probably covered by the warranty. 

 

  • When you buy a new car, there are no previous owners to worry about and no history of misuse that might have hurt the machine’s health. So, you make a fresh start with a new luxury car. 

 

Cons 

  • A brand-new luxury car will lose up to 30% of its value in the first year, thanks to depreciation. This makes buying a new luxury car a much costlier investment compared to buying a pre-owned car

 

  • When you buy a new car, you get a premium automobile, but you also pay the ‘premium’ price. Luxury cars cost a fortune today, while a lightly used pre-owned luxury car can offer a similar feature set at a much lower price. 

 

  • We come back to the money factor, again. A brand new luxury car will come with additional expenses in the form of higher insurance premiums and road taxes.

 

New vs Used Luxury Car: The Verdict 

Of course, a shiny new luxury car is the stuff of dreams, right? But it also comes with drawbacks such as rapid depreciation, higher insurance premiums, and increased upfront costs.

Meanwhile, a carefully picked pre-owned luxury car can give you, more or less, a similar set of advanced features, prestige, and performance. But it does that at a cost that is much lower than the former. 

However, picking a side in the new vs used car debate depends on your needs and preferences. What is your budget? What is your intent behind the purchase? Are you willing to pay the higher premiums and suffer the depreciation hit? 

Once you have a clear answer to these questions, you’ll know what’s right for you between a pre-owned luxury car and a brand new one. 

 

Motozite | Where Luxury is Within Reach 

At Motozite, your dream of owning a luxury car is not some far-fetched aspiration that may or may not come true. Instead, we bring luxury well within your reach and help you realize the dream of owning your favorite luxury car. 

Our platform offers a seamless and trustworthy experience for customers looking to buy used or demo luxury cars. Be it our vast and diverse collection or prompt customer service, we’re your go-to destination to shop for the classiest luxury cars in India. 

The Rise of the Luxury Car Market in India – 2024

Luxury has always had a distinct place in the Indian automotive market. For some, it is a symbol of success and heritage; for others, it is about unparalleled comfort, technology, and performance.

It’s intriguing that luxury cars in India while maintaining their exclusive niche, are becoming a growing segment of aspiration, demand, and desirability. 

In 2024, India’s luxury car market witnessed remarkable growth, with sales passing the 50,000 mark for the first time in India—a 5-6% year-on-year increase. This expansion is not merely a reflection of economic progress but also an evolving consumer mindset.

Buyers today expect more than just a prestigious nameplate; they seek personalized experiences, cutting-edge technology, and vehicles that align with their lifestyle.

The segment, once concentrated in metro cities, is now seeing strong traction in Tier-2 and Tier-3 cities, where demand for premium automobiles is on the rise. At the same time, the industry is witnessing a shift toward electric luxury mobility, with brands investing heavily in high-performance EVs.

With global automakers increasing their commitment to the Indian market, improved financing options, and the rise of pre-owned luxury car sales, this sector is poised for further expansion.

The question is no longer whether luxury cars will grow in India but how fast and how significantly they will shape the future of the country’s premium automotive landscape.

 

Market Overview: A Changing Landscape for Luxury Cars in India

Traditionally, India’s luxury car market was centred around Delhi, Mumbai, Bangalore, and other metropolitan cities.

However, 2024 has seen a major shift in consumer demand, with high-end brands expanding into emerging economic hubs like Indore, Surat, Lucknow, and Coimbatore.

This expansion is a response to the growing number of high-net-worth individuals (HNWIs) and affluent business owners in these regions. With stronger infrastructure, improved road networks, and rising aspirations, luxury is no longer confined to select urban clusters—it is reaching every corner of the country.

Recognizing this opportunity, Mercedes-Benz, BMW, and Audi have been increasing their retail presence beyond metros.

Companies like Jaguar Land Rover and Volvo have also begun tapping into this demand, ensuring that buyers in these regions have access to world-class sales and service experiences.

 

India’s Luxury Car Market Leaders and Their Competitive Edge

 

The Indian luxury car market is dominated by a few key players, each bringing unique strengths and strategies to the table. 

1. Mercedes-Benz

Leading the segment with a 38.8% (approx) market share in FY 2024 with 19,565 cars sold, Mercedes-Benz has solidified its position through a diverse portfolio and a focus on customer experience.

The brand’s E-Class sedan remains a favourite among Indian buyers, appreciated for its blend of performance, comfort, and advanced features. Additionally, Mercedes has been proactive in expanding its presence in smaller cities, recognizing the growing affluence beyond metropolitan areas.

 

2. BMW

With an outstanding sales number of 15,721 in the year 2024, BMW continues to hold a 32% (approx) market share, appealing to enthusiasts who prioritize driving dynamics. The 3 Series and X5 models have garnered significant attention, offering a balance of agility and luxury.

BMW’s emphasis on performance engineering and sporty aesthetics resonates with a younger demographic seeking both style and substance.

 

3. Audi

With a focus on technology and design, Audi has carved a niche in the Indian market selling a total of 5,816 cars in the year 2024. The Q5 SUV and A6 sedan are among its popular offerings, known for their Quattro all-wheel-drive systems and intuitive infotainment setups.

Audi’s commitment to innovation is evident in its push towards electrification, with models like the e-tron gaining traction among eco-conscious consumers.

 

4. Jaguar Land Rover (JLR)

Combining British heritage with modern luxury, Jaguar Land Rover has elevated its appeal in India through a robust local assembly strategy.

This initiative has been a resounding success—boosting sales by approx 23% in Apr 24 to Dec 2024 period, with 4,390 vehicles retailed—and ensuring that the locally assembled Range Rover series lives up to its reputation for unparalleled off-road capability and opulent interiors.

The success of local assembly has not only optimized production and delivery but also reinforced JLR’s commitment to offering tailored, high-quality luxury experiences to Indian buyers.

 

5. Volvo

Emphasizing safety and Scandinavian design, Volvo has attracted a segment of buyers who prioritize understated elegance and advanced safety features.

The XC90 SUV stands out for its spaciousness, minimalist interior, and a suite of driver assistance technologies.

Volvo’s commitment to sustainability is also evident in its move towards hybrid and electric powertrains.

 

6. Porsche

For the first time, Porsche has surpassed the 1,000-unit sales milestone in India, delivering 1,006 vehicles and achieving a 10% year-on-year growth. The Cayenne continues to be the brand’s flagship model, accounting for approximately 45% of total sales.

With its legacy of performance and exclusivity, Porsche is steadily carving out a niche in the Indian luxury market. In FY2024, the brand’s iconic 911 and versatile Cayenne models have resonated with affluent enthusiasts seeking both exhilarating performance and refined luxury.

Porsche has reported a notable uptick in demand, particularly in key metropolitan hubs, as its limited-production sports cars continue to capture the imagination of India’s elite.

The marque’s commitment to blending cutting-edge technology with timeless design further solidifies its position as a premium choice in the competitive luxury segment.

Each of these brands brings a distinct value proposition, contributing to a vibrant and competitive luxury car market in India.

 

What’s Fueling This Growth?

 

1. Evolving Ownership Models

Buyers today have multiple ways to own a luxury car, from leasing programs to luxury subscriptions and buy-back programs.

These flexible options allow consumers to upgrade their vehicles more frequently without long-term commitments.

 

2. Luxury Tourism & Experience-Driven Demand

The demand for chauffeur-driven luxury experiences has increased significantly.

Many high-end hotels, resorts, and premium rental services now offer luxury car rentals, making them more accessible to a wider audience.

 

3. Affluent Young Buyers

The Indian luxury car market is witnessing a transformative shift in its consumer base. No longer confined to established business magnates, a growing number of young, affluent individuals—including millennial entrepreneurs, tech professionals, and social media influencers—are entering the high-end automotive arena.

According to a recent Economic Times article, the average age of luxury car buyers in India has dropped by nearly a decade, now standing at around 40 years.

These emerging buyers value both the status and the unique experiences that luxury cars offer, fueling a new era of demand and innovation in the segment. 

 

4. New Model Launches Driving Market Excitement

Innovation in the model lineup has also played a significant role in fueling growth. In 2024, all leading brands launched various new models- facelifts or complete gen change, BMW 5 Series and Mercedes-Benz E-Class being the most notable ones. 

The trend is expected to cntinue in 2025 to generate interest in the market. In 2025, Mercedes-Benz India is set to unveil 8 new models by year’s end—introducing eagerly awaited variants like the AMG GLE 53 Coupe, G 580, Maybach EQS 680 Night Series SUV, CLA concept, AMG SL 55 Roadster, AMG S 63 E Performance and E 450 LWB AMG versions.

The AMG E 53 Plug-in Hybrid, along with the AMG GT R, could also be launched here.

Meanwhile, BMW India is ramping up its product offensive with plans to roll out 19 new models this year in total; notably, 13 of these are luxury car models (excluding six additional two-wheeler launches under BMW Motorrad.

These strategic introductions are not only expanding each brand’s portfolio but also intensifying consumer interest and contributing significantly to the sector’s robust growth.

 

The Evolution of the Used Luxury Car Market in India

The pre-owned luxury car segment in India has undergone a significant transformation, evolving from a nascent market to a thriving industry.

 

  • Affordability and Value Proposition

A key driver of this growth is the value proposition offered by pre-owned luxury vehicles. Luxury cars typically experience rapid depreciation in their initial years, making them more accessible to a broader audience when purchased.

For instance, a four-year-old luxury sedan can be acquired at nearly half its original price, providing buyers with an opportunity to experience premium features without the hefty price tag.

 

  • Certified Pre-Owned Programs

To instill confidence among buyers, many manufacturers have introduced Certified Pre-Owned (CPO) programs. These programs ensure that vehicles undergo rigorous inspections and are refurbished to meet specific standards.

Brands like Mercedes-Benz, BMW, and Audi offer such programs, providing warranties and services and adding a layer of assurance and transparency to the market.

 

The Surge of Luxury Electric Vehicles (EVs) in India

In 2024, India’s automotive sector saw a decisive pivot toward sustainable mobility, with luxury electric vehicles taking centre stage. The luxury electric vehicle (EV) market in India witnessed a steady growth of 6.7% in 2024, with BMW, Mercedes-Benz India, Volvo Cars India, Audi, and Porsche collectively selling 2,809 EVs, up from 2,633 units in 2023, according to FADA. This upward trend reflects the growing adoption of luxury EVs in the country.

Robust sales performance and a growing EV portfolio from top-tier brands underscore this trend, reflecting shifting consumer preferences and supportive government policies.

 

1. Mercedes‑Benz EQS 580

Mercedes‑Benz EQS 580

Mercedes‑Benz is leading the premium EV segment with its EQS 580. This flagship model features an ARAI‑certified range of up to 857 km and a dual‑motor powertrain delivering approximately 516 bhp.

The inclusion of advanced features such as the expansive MBUX Hyperscreen not only elevates the driving experience but also reinforces customer confidence in the brand.

In the first half of 2024, Mercedes‑Benz India reported that its electric models accounted for around 5% of its total sales, reflecting a steady uptake of its EV offerings in a traditionally combustion‑engine–dominated market.
(Sources: Times of India, Mercedes‑Benz India)

 

2. BMW i7

BMW i7

BMW’s i7 is making a strong statement in the luxury EV space. Boasting an estimated range of around 560 km and a power output of approximately 536 hp in select variants, the i7 offers a compelling blend of performance and refinement.

Its standout feature—the unique 31.3‑inch 8K Theatre Screen for rear passengers—sets it apart in delivering an immersive in‑cabin experience.

According to recent reports, BMW’s diverse electric lineup is contributing to a record achievement, with the company reportedly commanding a 48% share of the luxury EV market in India.
(Source: BMW India Official Website; TOI Auto)

 

3. Audi e‑tron GT

Audi e‑tron GT

Audi’s e‑tron GT offers a sporty yet luxurious electric driving experience. With a claimed range of around 500 km and a boost mode that delivers approximately 522 hp, along with a 0–100 km/h acceleration time of about 4.1 seconds, the e‑tron GT caters to enthusiasts who demand both speed and style.

Audi’s focus on expanding its charging network and competitive pricing further enhances its appeal in the high‑end segment.
(Source: Audi India Official Website)

 

4. Porsche Taycan Turbo S

Porsche Taycan Turbo S

Porsche continues to push the boundaries of electric performance with the Taycan Turbo S. Delivering a formidable 750 hp and achieving 0–100 km/h in just 2.8 seconds, the Taycan Turbo S exemplifies high‑performance electric mobility.

Its engineering excellence and strong brand loyalty have solidified its status among performance enthusiasts in the luxury EV market.
(Source: Porsche Newsroom)

 

Bolstering this shift, government initiatives such as the FAME II scheme are accelerating EV adoption by enhancing charging infrastructure and providing financial incentives.

These measures help offset higher upfront costs and encourage a broader embrace of sustainable mobility among consumers.

Together, these verified models and market trends highlight the industry’s commitment to innovation, sustainability, and luxury.

As premium brands like Mercedes‑Benz, BMW, Audi, and Porsche continue to expand their electric offerings, Indian consumers are increasingly embracing high‑performance electric mobility as a hallmark of modern luxury.

 

The Road Ahead for India’s Luxury Car Market

India’s luxury car market is undergoing a dynamic transformation, with rising sales, technological advancements, and a more diverse buyer base shaping its future.

As we look ahead to 2030, luxury car sales are expected to double, with electric mobility, flexible ownership models, and emerging global brands playing a crucial role.

The market is not just growing; it is evolving. For some, luxury remains a timeless statement of prestige and status, while for others, it is an immersive experience of technology and craftsmanship.

Either way, one fact remains clear—India’s luxury automotive segment is accelerating into a future of limitless potential.

Top 10 Second-Hand Luxury Cars to Buy in 2025

Owning a luxury car is no longer a distant dream, even for those who prefer financial prudence over splurging. The allure of opulent interiors, powerful engines, and cutting-edge technology can now be experienced without stretching your budget, thanks to the growing market for second-hand luxury cars. 

In 2025, the pre-owned luxury car segment is thriving, offering discerning buyers a chance to own premium vehicles with minimal compromise. Whether you’re upgrading your driving experience or fulfilling a lifelong aspiration, second-hand luxury cars provide an intelligent, stylish, and sustainable way to make your mark on the road.

Let’s explore the benefits of purchasing pre-owned luxury cars and discover the top 10 models to consider this year.

 

Benefits of Buying Second-Hand Luxury Cars

Purchasing a second-hand luxury car is not just about saving money; it’s a smart financial decision for several reasons:

1. Cost-Effectiveness

Pre-owned luxury cars are significantly cheaper than new ones, offering the same prestige and performance for a fraction of the price. This affordability allows more buyers to experience high-end models that might otherwise be a tough deal. 

2. Premium Features

Luxury cars, even when a few years old, come equipped with advanced technology, premium materials, and top-tier safety features that are designed to last, ensuring you don’t compromise on quality.

3. Wide Variety

The second-hand market offers a diverse selection of models from top brands, giving buyers the flexibility to choose the car that best matches their needs and lifestyle.

4. Reduced Depreciation

New cars lose a considerable portion of their value in the first few years. By purchasing a used luxury car, you bypass this steep depreciation curve, ensuring better value retention if you decide to resell it.

 

Top 10 Second-Hand Luxury Cars to Buy in 2025

The pre-owned luxury car market in 2025 features a wide range of options, but they can be broadly categorized into two classes: Sedans and SUVs. Let’s delve into why each class stands out and explore the top models within them.

Second Hand Luxury Sedans

Sedans are the epitome of style and sophistication, offering a perfect blend of performance, comfort, and elegance. Known for their smooth ride and impressive fuel efficiency, sedans are ideal for buyers who value luxury with a hint of practicality. Whether you’re cruising through city streets or embarking on long-distance journeys, sedans promise an elevated driving experience.

 

1. BMW 5 Series

bmw 5 series

The BMW 5 Series remains a top choice for its refined design and exhilarating performance. The 2022-2024 models feature advanced driver assistance systems, including Adaptive Cruise Control and Parking Assist. Its luxurious interiors boast leather upholstery, ambient lighting, and a large touchscreen infotainment system, making it a perfect combination of comfort and technology.

Express Interest

 

2. Mercedes-Benz E-Class

Mercedes-Benz E-Class

A symbol of luxury, the Mercedes-Benz E-Class offers plush interiors with features like boss seats at the rear and fully electric rear seats. The latest models (MY 2022-2024) come equipped with the MBUX infotainment system, featuring voice control and AI-driven customization. With powerful yet efficient engine options, this sedan is perfect for those who want the best of luxury and innovation.

Express Interest

 

3. BMW 7 Series

BMW 7 Series

For those seeking the pinnacle of opulence, the BMW 7 Series delivers unmatched elegance and performance. The latest models feature a panoramic sunroof, ventilated seats with massage functions, and cutting-edge safety systems. Its hybrid variant is an excellent choice for buyers who want a mix of performance and efficiency.

Express Interest

 

4. Porsche Panamera

Porsche Panamera

Combining sports car DNA with sedan practicality, the Porsche Panamera is a unique offering. The 2022-2024 models boast a powerful V6 engine, an intuitive touchscreen interface, and adaptive air suspension for a smooth ride. With its luxurious interior and dynamic performance, it’s a true standout.

Express Interest

 

5. Mercedes-Benz C-Class

Mercedes-Benz C-Class

Compact yet luxurious, the Mercedes-Benz C-Class is perfect for urban dwellers. The latest models feature a minimalist cabin design with a 12.3-inch digital driver display and Burmester surround sound system. Its responsive handling and turbocharged engine options make every drive enjoyable.

Express Interest

 

Second Hand Luxury SUVs

SUVs offer the perfect combination of space, power, and versatility. Whether you’re tackling rugged terrains or navigating city roads, these vehicles provide a commanding presence and ample comfort for all passengers. For families and adventure enthusiasts alike, SUVs are an irresistible choice.

 

1. Porsche Cayenne

Porsche Cayenne

Known for its high performance, the Porsche Cayenne is a 4-seater 6-cylinder car featuring Porsche Traction Management, adaptive cruise control, and multiple customization options. The 2022-2024 models, available with V6 and hybrid options, are perfect for combining luxury with off-road capabilities.

Express Interest

 

2. BMW X7

BMW X7

BMW’s largest SUV, the X7, offers a spacious and luxurious cabin equipped with features like sunroof boundary illumination, gesture control, and captain seats. Its 2022-2024 models, powered by inline-six engines, are ideal for families seeking luxury and space.

Express Interest

 

3. Mercedes-Benz GLC

Mercedes-Benz GLC

This midsize SUV is celebrated for its refined interiors, intuitive infotainment system, and excellent ride quality. The 2022-2024 models feature a transparent bonnet in the 360-degree camera, improving visibility and control for off-road and tight-spot driving.

Express Interest

 

4. BMW X3

BMW X3

The BMW X3 is a versatile SUV that balances sporty handling with everyday practicality. The latest models feature an intuitive iDrive infotainment system, adaptive LED headlights, and multiple engine options. It’s a popular choice among buyers looking for a compact luxury SUV.

Express Interest

 

5. Audi Q7

Audi Q7

The Audi Q7 is known for its spacious interior and advanced tech features. The 2022-2024 models include Audi’s Virtual Cockpit, a premium Bang & Olufsen sound system, and Quattro all-wheel drive for excellent handling. Its third-row seating makes it a family-friendly luxury option.

Express Interest

 

Why Delhi is a Hotspot for Used Luxury Cars

Delhi is a prominent hub for the second-hand luxury car market due to several factors:

  • High Demand: The city’s affluent population drives the demand for luxury vehicles, including pre-owned options.
  • Wide Selection: Buyers can find an extensive range of second-hand luxury cars in Delhi, catering to various budgets and preferences.
  • Trusted Dealerships: Many reputed dealerships and platforms, like Motozite, offer certified pre-owned luxury cars in excellent condition.

 

Tips for Finding the Best Deals on Pre-Owned Luxury Cars

To make your second-hand luxury car purchase seamless and rewarding, consider these user-focused tips:

1. Set a Budget

Determine your budget beforehand, including potential maintenance costs, to narrow down your options. Setting a realistic financial limit helps avoid impulsive decisions. 

2. Research Online

Explore platforms like Motozite to compare prices, read reviews, and find verified listings of second-hand luxury cars. This ensures you’re getting the best deals available.

3. Inspect the Vehicle

Schedule a test drive and inspect the car for signs of wear, rust, or mechanical issues. Bring along a trusted mechanic for a professional evaluation. A thorough inspection can save you from unexpected repairs later.

4. Negotiate Smartly

Research the market value of your chosen model to negotiate confidently. Sellers are often open to reasonable offers, especially in the pre-owned market.

5. Check Documentation

Ensure that all paperwork, including the registration certificate, insurance, and service records, is to avoid future complications. Proper documentation ensures a hassle-free ownership transfer.

6. Consider Insurance Costs

Luxury cars often have higher insurance premiums. Factor in these costs while finalizing your purchase to ensure it aligns with your budget.

7. Be Patient

Finding the perfect deal may take time. Avoid rushing into a purchase and explore multiple options before making a decision.

 

Key Factors to Consider Before Buying Second-Hand Cars

When investing in a second-hand luxury car, it’s crucial to evaluate certain aspects to make a well-informed decision. Here’s why these factors matter:

  • Car History

Understanding a car’s history, including service records and accident reports, ensures that you’re purchasing a well-maintained vehicle without underlying issues. A clean history is a sign of reliability and longevity.

  • Mileage and Condition

Lower mileage usually translates to less wear and tear, making the car a better investment. Additionally, thoroughly inspecting the vehicle’s condition helps identify potential repairs or maintenance costs.

  • Certifications and Warranties

Certified pre-owned vehicles come with manufacturer-backed assurances, providing peace of mind regarding quality and performance. Some dealers also offer extended warranties for added security.

  • Reliable Dealers

Choosing trusted platforms like Motozite ensures transparency, quality checks, and access to a curated selection of pre-owned luxury cars. This eliminates the risks associated with unverified sellers.

 

Owning a Used Car

Investing in a second-hand luxury car is a practical way to enjoy premium features and comfort at a fraction of the cost. With numerous options available in 2025, buyers can choose from a range of models that suit their lifestyle and budget. Cities like Delhi are leading the charge in the pre-owned luxury car market, offering everything from certified vehicles for sale.

For those seeking reliability and a wide selection, Motozite is your go-to platform. Explore our extensive inventory of second-hand luxury cars and unregistered vehicles to find your dream car. Experience the perfect combination of luxury and value with Motozite today!

Luxury Car Chronicles- Part 2: The Evolution of the E-Class

Continuing our series on the evolution of the most revered luxury automobiles, we now turn our attention to another iconic name in the world of executive sedans – the Mercedes-Benz E-Class. Renowned for its blend of sophistication, cutting-edge technology, and exceptional performance, the E-Class has been a benchmark in the luxury car segment since its inception. Let’s explore the journey of the Mercedes-Benz E-Class through its various generations, including their launches in India.

First Generation (W120/W121: 1953-1962)

Initial Launch (1953)

The story of the E-Class begins with the W120/W121 models, introduced in 1953. These early models, often referred to as “Ponton” due to their distinctive pontoon-shaped body, set the stage for Mercedes-Benz’s reputation for durability and luxury. The W120 featured a 1.8-liter Inline-4 engine producing 52 hp, while the W121 came with a more powerful 1.9-liter engine delivering 65 hp. Both models were available with a 4-speed manual transmission.

Second Generation (W110: 1961-1968)

 

Initial Launch (1961)

The W110, introduced in 1961, marked a significant step forward with its modern design and improved engineering. Known as the “Fintail” due to its subtle rear fins, the W110 offered a range of Inline-4 engines, including a diesel option. Engine outputs ranged from 55 hp to 120 hp. The W110 was praised for its robust build quality and advanced safety features, such as crumple zones.

Third Generation (W114/W115: 1968-1976)

Initial Launch (1968)

The W114 and W115 models, launched in 1968, introduced a new era of refinement and performance. These models, often referred to as the “/8” (Slash Eight), offered a wider range of engine options, including Inline-4, Inline-5, and Inline-6 engines, with power outputs ranging from 60 hp to 185 hp. The W114/W115 series also introduced more luxurious interiors and advanced suspension systems for improved ride comfort.

Fourth Generation (W123: 1976-1985)

Initial Launch (1976)

The W123, launched in 1976, quickly became one of the most beloved models in Mercedes-Benz history. Known for its legendary reliability, the W123 offered a range of Inline-4, Inline-5, and Inline-6 engines, with power outputs from 55 hp to 177 hp. The W123 was available with both manual and automatic transmissions. It was also one of the first cars to feature anti-lock brakes (ABS) as an option.

Fifth Generation (W124: 1984-1995)

Initial Launch (1984)

The W124, introduced in 1984, represented a significant technological leap forward. It was the first E-Class model to officially carry the “E” designation. The W124 offered a wide range of engines, including petrol and diesel variants, with power outputs ranging from 72 hp to 326 hp in the high-performance E 500 model. This generation introduced numerous innovations, such as multi-link rear suspension, airbags, and an advanced climate control system. The W124 made its debut in India in the early 1990s.

Sixth Generation (W210: 1995-2003)

Initial Launch (1995)

The W210, launched in 1995, was notable for its distinctive quad-headlamp design. It featured a range of Inline-4, Inline-6, V6, and V8 engines, with power outputs from 134 hp to 354 hp. The W210 also introduced new safety features, including Brake Assist and Electronic Stability Program (ESP). This generation saw the E-Class solidify its reputation for combining luxury with cutting-edge technology. The W210 was launched in India in 1996.

Seventh Generation (W211: 2002-2009)

Initial Launch (2002)

The W211, introduced in 2002, continued the E-Class tradition of innovation and luxury. It offered a range of Inline-4, V6, V8, and diesel engines, with power outputs from 122 hp to 507 hp in the high-performance E 63 AMG. The W211 featured advanced technology, including Airmatic air suspension, Pre-Safe collision avoidance system, and a more refined interior with high-quality materials. The W211 arrived in India in 2002.

Eighth Generation (W212: 2009-2016)

Initial Launch (2009)

The W212, launched in 2009, was a bold redesign with sharper lines and a more aggressive stance. It offered a variety of engines, including Inline-4, V6, V8, and hybrid options, with power outputs ranging from 136 hp to 585 hp. The W212 introduced advanced safety features like Attention Assist and Adaptive Highbeam Assist. This generation also saw the introduction of the luxurious E-Class Coupe and Convertible models. The W212 was launched in India in 2009.

Facelift (2013)

A significant facelift in 2013 brought a more refined front-end design, new LED headlights, and updated interior features. This facelift also introduced more efficient engines and the latest version of the COMAND infotainment system, enhancing the overall driving experience. The facelifted W212 was available in India shortly after its global release.

Ninth Generation (W213: 2016-2023)

Initial Launch (2016)

The W213, launched in 2016, represented the pinnacle of E-Class luxury and technology. It offered a range of Inline-4, Inline-6, V6, and V8 engines, including hybrid and plug-in hybrid variants, with power outputs from 150 hp to 612 hp in the high-performance E 63 S AMG. The W213 was packed with cutting-edge technology, such as semi-autonomous driving capabilities, a high-resolution widescreen cockpit, and the latest driver-assistance systems. The W213 was introduced to the Indian market in 2016.

Facelift (2020)

A facelift in 2020 updated the W213 with a new front-end design, enhanced digital displays, and improved connectivity features. This facelift also introduced more efficient engines and advanced driver-assistance systems, keeping the E-Class at the forefront of innovation. The facelifted W213 was available in India in 2020.

Tenth Generation (W214: 2023-Present)

The tenth generation of the Mercedes-Benz E-Class, launched in 2023, continues the legacy of luxury and innovation. This latest iteration offers a range of variants, including the E 200, E 300, and the high-performance E 63 S AMG. Engine specifications are impressive, with the E 200 featuring a 2.0-liter turbocharged Inline-4 engine producing 255 hp, the E 300 equipped with a 3.0-liter turbocharged Inline-6 engine delivering 362 hp, and the E 63 S AMG boasting a powerful 4.0-liter V8 engine with 603 hp. Each variant comes with a 9-speed automatic transmission, ensuring smooth and responsive driving. The W214 is expected to be launched in India in the second half of 2024.

 

Each generation of the Mercedes-Benz E-Class has continually redefined the standards of luxury and performance in the executive sedan segment. From its early days as the Ponton to the latest W214 model, the E-Class has consistently introduced groundbreaking innovations, achieved impressive sales milestones, and garnered numerous accolades. This legacy of excellence and constant evolution ensures that the E-Class remains a benchmark for luxury sedans globally, captivating enthusiasts and discerning drivers alike.

 

Pics: Mercedes-Benz

From Zeppelins to Luxury Cars: The Unfolding Saga of Maybach

When we speak of unparalleled luxury, impeccable craftsmanship, and elite automotive engineering, one name that consistently stands out is Maybach. Now synonymous with the pinnacle of Mercedes-Benz’s luxury offerings, the Maybach name carries a rich history and a legacy of excellence. In this blog, we will delve into the fascinating history of Maybach, explore why Mercedes-Benz chose to resurrect this illustrious name, and trace the journey of Maybach vehicles from their inception to the present day.

The Birth of Maybach: A Legacy Begins

Maybach was originally founded by Wilhelm Maybach and his son, Karl Maybach, in 1909. Initially, the company was focused on producing high-performance engines for Zeppelins, but it wasn’t long before they turned their expertise to the burgeoning automotive industry. The first Maybach car, the W1, was introduced in 1919. Over the next few decades, Maybach became renowned for producing some of the most luxurious and technologically advanced automobiles of the era. These vehicles were characterized by their powerful engines, opulent interiors, and meticulous craftsmanship.

The Golden Age and Decline

The 1920s and 1930s were the golden years for Maybach. The brand became synonymous with luxury, with models like the Maybach Zeppelin DS 8 gaining acclaim for their grandeur and performance. However, the outbreak of World War II brought significant challenges, like other automotive manufacturers, Maybach was producing engines for tanks like Panzer and half-tracks during the WWII. Post-war, Maybach struggled to regain its preeminence in the luxury car market, and by 1960, the company had ceased producing automobiles, instead focusing on manufacturing engines for other industries.

Revival Under Mercedes-Benz: A New Era of Luxury

The Maybach name remained dormant until Daimler AG, the parent company of Mercedes-Benz, decided to revive it as an ultra-luxury sub-brand. In 1997, the Maybach name was resurrected at the Tokyo Motor Show, where Mercedes-Benz showcased the concept of a new luxury marque aimed at competing with the likes of Rolls-Royce and Bentley.

First Reintroduction (1997-2012)

The first production models of the modern Maybach, the 57 and 62, were launched in 2002. These models were named according to their lengths (5.7 meters and 6.2 meters, respectively) and were based on the Mercedes-Benz S-Class platform. They featured a 5.5-liter twin-turbo V12 engine, delivering unparalleled performance and luxury.

Despite their excellence, the Maybach brand struggled to achieve the anticipated sales targets. In 2012, Mercedes-Benz announced that it would discontinue the standalone Maybach marque due to low sales and the economic downturn.

The Resurgence: Mercedes-Maybach

Undeterred by the initial setback, Mercedes-Benz reintroduced the Maybach name in 2015 as part of its S-Class lineup, branding it as Mercedes-Maybach. This strategic move aimed to leverage the legendary Maybach name while integrating it more closely with the highly successful S-Class range. The first models under this new strategy were the Mercedes-Maybach S 500 and S 600, which featured extended wheelbases, opulent interiors, and advanced technology, setting a new standard for luxury sedans.

Modern Day Luxury: The Latest Mercedes-Maybach Models

Today, the Mercedes-Maybach lineup includes a range of ultra-luxury vehicles that continue to push the boundaries of opulence and innovation. Some of the standout models include:

Mercedes-Maybach S-Class

The latest iteration of the Mercedes-Maybach S-Class continues to set the benchmark for luxury sedans. It features a twin-turbocharged V8 or V12 engine, state-of-the-art technology, and an interior that exudes elegance and sophistication. The rear passenger area is particularly noteworthy, offering executive seating with extensive legroom, massage functions, and a host of amenities designed for ultimate comfort.

Mercedes-Maybach GLS

In 2019, Mercedes-Maybach expanded its lineup with the introduction of the Mercedes-Maybach GLS, an ultra-luxury SUV. The GLS offers a commanding presence on the road, combined with the luxury and refinement expected from the Maybach name. It features a 4.0-liter V8 biturbo engine with EQ Boost, a sumptuous interior with premium materials, and cutting-edge technology.

Mercedes-Maybach EQS

In 2024, Mercedes-Maybach unveiled the EQS 680, an all-electric luxury SUV that blends the iconic opulence of the Maybach brand with cutting-edge electric technology from Mercedes-Benz. The EQS 680 redefines luxury for the eco-conscious elite, blending Maybach’s legendary opulence with cutting-edge electric mobility. The vehicle is expected to be launched in India in 2025.

The Essence of Maybach

The decision by Mercedes-Benz to use the Maybach name for its most luxurious models is deeply rooted in the heritage and prestige associated with the Maybach legacy. The name Maybach evokes images of unparalleled luxury, meticulous craftsmanship, and a commitment to excellence. By integrating Maybach into its brand, Mercedes-Benz not only honors this legacy but also reinforces its own commitment to providing the highest levels of luxury and innovation to its discerning customers.

Conclusion: A Legacy of Excellence

The journey of Maybach, from its early days as a pioneer in luxury automotive engineering to its modern incarnation as the epitome of Mercedes-Benz’s luxury offerings, is a testament to the enduring appeal of unparalleled craftsmanship and innovation. Today, Mercedes-Maybach continues to set the standard for luxury vehicles, combining the rich heritage of the Maybach name with the cutting-edge technology and sophistication of Mercedes-Benz. As we look to the future, the legacy of Maybach will undoubtedly continue to inspire and captivate, representing the pinnacle of automotive luxury and excellence.

 

Photos: Mercedes-Benz